TBF - Building the Symbol
The brand TBF is divided into three sub-brands with affiliated identities - TBF Show, TBF Digital Platform, and TBF Systems. This multifaceted characteristic made it a particularly exciting assignment for the Branding Team at Dtail.
Instead of choosing the easy path of using a central symbol and diversifying with typography, we aimed to develop a brand identity that is simple and minimalistic, yet highly adaptable while remaining visually consistent.
Dtail Team
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TBF BRANDING CASE 2.png
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