Lunio online advertising data verification word mark logo design

Logo design proposal created for Lunio, a project focused on online advertising data verification + all things ad data, data ownership, data protection, data verification, data transparency, ethical data collection.

Word mark features a custom type that has 2 hidden meanings / elements within:

1 and 0 integrated in the logo mark representing data, an element explored in the corporate pattern as well
O letter is actually a planet with a moon on it's orbit - Luna means?"moon" in Latin and in several languages with Latin roots

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