Envestbot Financial Advisors Design Approach
Envestbot
Envestbot is a financial advisory company, that provides services such as investment ideas, portfolio management, and insights to their clients. I have been assigned to this project as a Product designer and my responsibilities include requirements gathering to visual design delivery.
Problem Statement
Envestbot has its own system on the backend which deals with the wealth management stuff of its clients. The Whole idea of Envestbot for this project is to create a brand for the system and make marketing.
Project Goals
Create a simple Web experience that explains the business aspects.
Impress with Efficient UX/UI Design
Conversion Focused
Easy to understand
Responsive Design Approach
We have created mobile interface designs with utmost care and perfection.
Pricing
Envestbot pricing plans are simple & transparent based with absolutely no Exit fees to beat the market competitors.
Vision
Our mission is to add value with active portfolio management to help our clients to reach their long-term financial goals.
We created the experience for both mobile and desktop with consistency and visual balance.
Tools Used
Research & Ideation: Figjam
Designs & Interactions: Figma
Design testing tools: Visual Eye, Maze
Dev Environment:
Frontend: React JS
Backend: Node.js
Cloud: AWS
UI Testing: BrowserStack
User behaviour observations: Hotjar
Thank you! ??
- Sruchan Kumar Polisetty