AIRES - real estate pre-sale management dashboard
AIRES provides the opportunity to manage the pre-sale of real estate. The platform was created to be used by construction developers, brokers, and sales managers to make all the stages transparent and easy to track.
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Our main task was to create a convenient and user-friendly interface that would contain a lot of data and analytics. The platform should help construction developers to create projects and allocate them to brokers easily; brokers to close the deals and sales managers to be able to present buildings or apartments to their customers.
According to the research, usually our types of users needed to deal with 3 different platforms (a separate platform for construction developers, a separate one for brokers, and a separate one for sales reps). So the challenge for us was to combine all the features necessary for all types of users and put them into one app.
Because we had 3 types of users and a great pile of data for each of them, we understood that we needed to show the information in a digestible way. As we didn’t want the screens to look cluttered, we decided to follow the widgets approach where we highlighted the most important information.
The same applies to the tables. Users can quickly scan the rows but if they need more insights, they should just expand them down. The only exception has the Units Inventory table where it was much more important to quickly scan the statuses of the units than to see full details.
Despite a great number of features on the platform, we tried to create an overall experience simple and intuitive. The users don’t need to think about where a certain flow will lead them or how to cancel a certain action. Thanks to thoughtful navigation, smart tips, progress bars, and clear actions, users can reach their goals effectively and without any blockers.
