Identity Fitness Brand

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?Branding for a fitness center?

Now and then, I create logos for fun, for a challenge, and to keep me fresh. This time I decided to create an entire brand. I went out of my comfort zone and looked at ways to explore different textures. For this brand, I relied heavily on Photoshop to add texture and depth to photographs. Let me know what you think!

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Antonio Zacarias
ARTIST. DESIGNER. BRAND.
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