Data analytics for lead generation

ServiceBell is a live chat reimagined with live video. Qualify and convert your most valuable website visitors with video-first live chat. ServiceBell hired me to redesign their new analytics which is called analytics 2.0. Where I worked closely with the founder and other stake holders.

Initially the project was assigned to only design their overview tab. Before starting the design I conducted some user research to understand pain point with the currently analytics and what are some of the data sets that they would like to see. Based on the feedback received from users and data sets we had in the backend I decided to divide the page in 3 pages overview, rep performance and pipeline.