Packaging design and illustration for plant-based m*lks

Plant-based milk brand Lilk commissioned me to create a logo and packaging illustrations?for their two first m*lk flavours.?

Lilk is based in East London in the UK and their m*lks are plant-based blends.

The quirky illustrations help the Lilk?brand stand out?from the competition. The handmade?illustrations make?the packaging feel playful, friendly and positive.?

The Lilk?logo is a chubby cloud with hand drawn block type. The?inspiration behind it comes from?the English saying of "having a cloud of milk in your tea".

The colors of the two different flavours are inspired by the classic UK milk carton color palettes. This makes the packaging feel nicely familiar?with a twist.