?? Character Design for a Personal Brand

Award winning web designer, Jason Harvey, entrusted me with crafting a unique character for his personal brand, SomeFolk, during its rebranding phase. Jason sought a vintage-inspired character, subtly mirroring his own persona. The final design showcased two distinct full-body illustrations: one of Jason hand in hand with a computer, and another depicting him struggling with a monstera plant.

Sketch Phase

Final Results

Walking hand in hand
Catching Monstera
Winky face
Monstera Plant
Jared Shofner
Vintage Illustration and Design
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