Pica Strategic Packaging & Doctor Jujube Chips
Many jujube chip products have similar appearances. “Miss You” (the brand name), as the leader who has only distinguished itself in terms of price, has not explained its advantages clearly. It is hard for consumers to judge the pros and cons just standing in front of the shelves. Therefore, the products of each company are naturally blurred.
High-end jujube chips are mainly used as business gifts, and the embodiment of value is a top priority. In the packaging, the small jujube gift box conveys a sense of preciousness through the high-profile announcement of “one jujube, three chips”, combined with the royal decoration style. The more concise the language, the easier it is to be understood. Customers can easily understand the value behind a jujube.