Delivery animation for alibabacom
Our first system for an Asian client, playing globally: a portal where dynamic characters and playful shapes explore endless possibilities.
We were inspired by the two main and iconic elements/shapes that represent the Alibaba core brand, the window, and the globe. We tried to use them as the main shapes that, combined together, can create a magical and stunning experience. The idea is to use them to create a sort of portal of connection among places.Between them things and people can travel and move geographically from one place to the other, conveying one of the most important Alibaba's strengths, the delivery service.
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