Celebrating a Decade of Success: Workable's Ten-Year Anniversary
Workable, the leading SaaS recruitment platform, turned ten in 2023. To commemorate this significant milestone, we embarked on a journey of creative expression and celebration, honoring our incredible team and our vibrant community that has grown alongside us.
Refreshing Our Mark: A Dynamic Logo for a Thriving Brand
Our ten-year anniversary presented an opportunity to revamp our logo, symbolizing our enduring success and the dynamic nature of our brand. We merged the keywords and principles that define Workable – continuous growth, attention to detail, and a fun-loving spirit – into a bold, modern design.
A Mystery Box of Delights
To express our gratitude to our hardworking team, we created a mystery box filled with surprises. Each box was sealed with custom-designed tape and contained a Workable-branded backpack, a heartfelt thank-you note from our founders, and motivational stickers. The wrapping paper featured a vibrant Workable pattern, adding a touch of playful festivity.
A Digital Spectacle: Unveiling Our Anniversary Website
We took the celebration online with the creation of a captivating anniversary website. The site featured an animated journey through Workable's history, highlighting our milestones and key achievements. We delved into the stories behind our success, showcasing the people who make Workable what it is today.
Insights, Testimonials, and a Glimpse of the Future
Intriguing statistics painted a picture of our growth and impact, while employee testimonials shared their perspectives on the Workable experience. Our CEO laid out the exciting plans we have for the future, fueling anticipation and enthusiasm.
A Call to Join Our Thriving Team
Inviting like-minded individuals to join our growing family, the website featured vibrant images from our annual retreats, capturing the camaraderie and joy that define our workplace culture.
Organic Outreach: Spreading the Anniversary Cheer
To reach a wider audience, we created blog posts, profile images and covers for our social media channels, a banner for our main website, mentions in our customer newsletters, a new email signature, custom Slack emoji and social media stickers. These stickers were designed to be integrated into social media edited images and stories, further extending the reach of our anniversary message.
A Finale to Remember: A Celebratory Bash
The climax of our anniversary celebrations was a grand party, where welcomed everyone to join in the fun with a special invitation. Print banners and images adorned the venue, adding to the festive atmosphere.
A Photo Booth for Capturing Memories
We brought a photo booth with fun props and backdrops, providing a unique way for our guests to capture their special moments. The resulting images served as lasting reminders of the event and our ten years of success.
Result
Workable's ten-year anniversary was a resounding success, showcasing our commitment to innovation, our appreciation for our team, and our unwavering dedication to our customers. Through a combination of creative design, thoughtful gestures, and a touch of fun, we celebrated a decade of achievements and set the stage for an even brighter future.
Credits
Vasso Patsiavoudi - logo design, web design, animation, print design and offline applications
Maria Gregoriou - illustration, web design, print design and offline applications
Athanasia Lykoudi - project organization, art direction, photography, web design, animation
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