Upsun Logo Design

I had the pleasure of collaborating with the team at Platform to design the logo for their new product, Upsun.

The goal was to create a geometric and abstract representation of a sunrise over the horizon with very simple shapes. More specifically a sunrise over the ocean, where the top part of the logo represents the sun and the sky, and the bottom part represents the reflection of the sun on the wavy sea water.

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The logo and images in this post require the designer's consent for use or distribution. ? Lucas Fields 2024. All rights reserved

Lucas Fields
Brand Designer with a minimalist approach

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