Amplify Color Palette

During our baseline evaluation, the Ampli-fy team iden-ti-fied their brand attrib-ut-es as Vibrant, Sin-cere, and Tac-ti-cal. These led us to their Sin-gle Most Impor-tant Thing (aka SMIT): Sin-cere-ly Spirited.?

This col-or palette show-cas-es a?bal-ance between Amplify’s Vibrant and Sin-cere val-ues. Deep greens ground the brand in sub-tle-ty while unex-pect-ed bright hues bring hits of excite-ment and?joy.

Click here to get the full scoop on our work with their team.

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