Louped Landing Page

Hero Section + Navigation

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The first video shows the jump link navigation as well as the hero section of the landing page. This is part of a campaign to improve the user experience of the seller sign-up page. Using Louped brand guidelines and pulling inspiration from other online marketplaces, such as ebay and Poshmark, we set the tone for the rest of the page.

Social Proof + How it Works

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As you scroll down the page, you can find unique selling propositions right below the fold.

Scrolling further down, we get to our first and most important section showing prospects how easy it is to start selling with Louped.

Competitor Comparison + Commission Structure

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We wanted to make sure users got to know the value of using Louped versus their competitors, so a visual comparison chart was the way to go.

Our client had let us know that some customers were getting confused by the commission structure on their website, so our team put our heads together to come up with a solution that would make it easy to see how it works. We ended up showing the split between the Louped fee and their profit when selling jewelry online.

In the Press + Recall CTA

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Last but not least, we combined press logos with some snapshot reviews in carousel format to act as a double social proof section. This is followed by our recall CTA, our last chance effort to capture conversions by capitalizing on the sustainability side of selling with Louped.