Brand Archetype Series: The Creator
Great News! ?? We've done a deep dive into all 12 brand archetypes and we'll be dropping spotlights weekly. First up: The Creator!
Enter your text herIn our work at Focus Lab, we aim to make brands as tangible as possible — living, breathing ideas that real humans can understand and relate to. By identifying brand archetypes that resonate with the future of your brand within our brand strategy work, they inform the ways in which your brand’s personality is expressed both visually and verbally.
Creator brands offer enduring structure and value through crafting specific visions for their audience.
Shout out to four #b2b Creators we know and love:
→ Four Kitchens
→ Artifact
→ Apple
→ Adobe
Click here to head to the blog and get the scoop on all 12 brand archetypes.
P.S. be sure to take the quiz to find out what YOUR archetype is. ??
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