New Podcast: FMA Rebrand

What's it like to rebrand a company after 50 years? ?? We've got a brand new episode of The Debrief for you to answer that very question.

A huge thank you to Ed Youdell, President + CEO, and Natalie Haefliger, VP of Finance, for coming on the podcast with Bill Kenney ?? to discuss what has blossomed into an amazing partnership with the Fabricators and Manufacturers Association (FMA).

Tune in to this special episode as we discuss:

→ The importance of a hard deadline (and a strong decision maker)

→ Why building your project team based on competence vs. roles is key

→ The unexpected wins + ROI of a rebrand after 50 years (it gave Bill the chills)

Truly a can't miss episode and the good news is — it's live wherever you get your podcasts.

Click here to watch today.

Looking for a brand agency? We would love to hear from you.

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Focus Lab + Odi
Global B2B brand experts.

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