Toon Town Logo System

Featuring a blend of event space, tailgating, pickleball courts, and a pizzeria, this massive establishment is wrapped from wall to wall in creative graffiti, all with a nostalgic cartoon theme. Designing the logo and brand identity for Toon Town (@toon_town_pickleball) was a fun journey, and we’re excited to share the details with you. Toon Town is more than just a building – it’s an experience. Our goal was to encapsulate the playful, energetic, and creative spirit of Toon Town in a logo package that speaks to its diverse offerings. The facility’s unique blend of activities required a logo set that could represent each segment while maintaining a cohesive and consistent look. The logo package is a vibrant, cohesive representation of its diverse offerings. Each illustrated character and the custom typography work together to create a brand identity that is as unique and lively as the facility itself. The logo is versatile enough to be used across various mediums, from signage and merchandise to digital platforms and print materials.