EFFECTS 24: Pre-promo trailer

This was our teaser for Plaid Effects, our virtual?event?about the future of finance, where we cover everything from onboarding customers to moving money. We created the trailer by recycling footage from last year’s conference and showing a glimpse of our 3D art direction.

Design: Gabbi Sanchez Mallona

Creative Direction: Heather Mounsey,

Art Direction: Amy Wong, Olivia Luo, Liz Reddinger?

Motion Partner: Joe Causse?

Copy: Greg Makrigiorgos

Agency Partner: Mayda