Website for crypto enthusiasts, Fintech | Lepshey
How can design boost the recognition of an ed-tech fintech project and finally help it gain profit and attract new clients? ??????
Edusystems is an educational fintech company whose products help people learn trading, no matter where they are.
Our task was to create a unique logo that reflects the company's educational and fintech focus. We developed a comprehensive visual style to enhance market recognition, and created a modern, intuitive website design that attracts and retains users by providing them with all the necessary information and access to products.
What we did:
? Held a meeting to discuss the tasks, understand the current pain points, and clarify expectations for the future product;
? Conducted a discovery phase, including UX/UI analysis of the niche and related projects. We identified patterns and best practices;
? Based on the collected data, we developed a modern and minimalist logo and packaged a style guide;
? Created a design concept for the homepage, adhering to the latest UX/UI standards. We focused on convenient navigation and a clear structure, paying special attention to presenting the company’s products and values to attract new clients;
? Developed the design and all its responsive adaptations. Created unique 3D graphics and animations in the overall project style;
? Prepared the project’s design system and built the website on a flexible and reactive Vue.js framework;
? Tested the site and launched it live.
And now for the most important part:
? The project was completed in 8 weeks;
? We stayed entirely within the client’s initial budget;
The new visual strategy became an effective tool for engaging with customers. As a result of our work, Edusystems’ applications attracted several thousand new users, significantly strengthening the company’s position in the educational fintech sector. The new website supports the company’s goals and contributes to the growth and development of business metrics.
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