Primary Template Redesign for Asbestos.com

Sarah Falter
Sarah Falter
    • Get in touch

    Led a comprehensive redesign of Asbestos.com to improve user experience and business outcomes. Using insights from 500+ user tests, we revamped the layout to prioritize key content, enhance navigation, and boost readability. Key results include a 10% increase in conversions, a 15% reduction in bounce rates, improved user engagement, and higher search rankings. The project also introduced new components into our design system, ensuring consistency and scalability across the site.

    More by Sarah Falter

    View profile