Shanghai style Eye-Bee-M

This is an re-creation on the famous rebus which designed by Paul Rand. Three Shanghai designers (Miko, Jean and Yuanyuan) came up with this cute idea and made it as a localized rebus to celebrate the official launch of IBM Studios Shanghai on 18th May 2015.

The eye with the letters "SH" in a heart pupil means "I love Shanghai"; The bee is wearing the "Qipao" - a kind of traditional Chinese dress; And one of the M's leg is replaced by the landmark of Shanghai - Oriental Pearl.