Gronk.

They call him "Gronk," which is perfect for his gritty on-field demeanor, and fitting for a guy who embraces his bizarre, frat-like sense of humor. It's a bummer New England's resident gridiron goofball (and star tight end) isn't healthy right now, but he keeps it clean, keeps it ridiculously fun, and always appears to be having a genuinely good time on the field.

I'm honored and thrilled to have had the chance to work with ESPN to bring this idea to life, alongside other design studs like @Matt Stevens, @Jennifer Hood, @joshuaariza, and @Amy Hood to name a few.

Check out the full cleat design breakdown and the recent custom cleat phenomenon on ESPN's site...
https://www.espn.com/espn/feature/story/_/id/17964637/designing-custom-cleats-nfl-stars-2016