Furrion.com
Furrion is an outdoor electronics company that lives at the crossroads of luxury and sustainability. Positioned at the precipice of innovation, the brand partnered with BASIC? to help bring storytelling to the forefront and provide a more streamlined way to navigate its digital shopping experience as it made the transition from B2B to B2C/D2C. We worked on everything from strategy to brand voice to design language to content for its eCommerce platform.
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https://basicagency.com/case-studies/furrion
